Recommended Ways to Improve the Hotel Guest Feedback

The hotel industry is all about pleasing your customers and making their requirements a priority. For top-notch service, it is important to gauge what your customers perceive about your hotel. Collecting their feedback gives perspective in the direction that needs improvement. It also helps in maintaining the appreciative qualities of your hotel. Customer feedback helps to innovate and improve your hotel services to better align with the requirements of the customers.  Customer Feedback Apps are developed to collect surveys from clients and gather their evaluation. 

Encouraging guests to provide feedback is essential. Sometimes hotels fail to collect surveys from customers due to lack of proper communication. You can prompt guests and improve your survey through hotel guest feedback software. We have mentioned proven ways to improve your hotel guest feedback collection. 

👍 Social Media

It is recommended to engage with your guests on social media. Acknowledge their positive comments and resolve their issues. Give links to your review sites for people to give their feedback.

📧 Follow Up Emails

Many hotels send an email after guests check out to thank them for their stay. Consider placing a link to review their stay within this message. While emailing guests the invoice you can include a link to review the hotel.

📖 Guest Books or Cards On The Front Desk

When guests leave feedback in guest books or comment cards, try to contact them and ask them to consider sharing their thoughts on your website or social media. Put up cards on the front desk to prompt visitors to write their feedback. This shows you value their opinion.

🛒 Encouragement During Check-Out

When guests are checking out, it’s the best time to ask them to share their thoughts with you verbally. You can encourage them to review online. Hotel feedback software has made the review system easy for hotels and other hospitality services. The memories are still fresh and some guests would like to participate and document their experience with others.

⭐⭐⭐ ⭐ ⭐ Review Widgets

Adding a widget to your hotel website helps collect reviews. A prospective guest is likely to visit your website when searching for good hotels. Having review widgets increases the chances of guests choosing your hotel. Every time a guest leaves a review on your website, it reflects on other online travel agencies. The more online reviews you have, the more credibility you build and the more your chances of online bookings.

😊 Exceed Your Guest’s Expectations

Always deliver what you promise, and try to exceed your guest’s expectations. Be modest in your website when you display your hotel’s photographs and details. Do not try to oversell your property. The effect should be that the guest is pleasantly surprised by your property. 

☎️  Contact On The Platform Most Suited to Your Guest

Sometimes nagging guests for review can cost you dearly. If you keep nudging them for feedback, they might get bothered and not respond. The smart way is to approach them on the platform most suited to them. Request for feedback on the platform they are most active on. If they respond to emails quickly, send them a review form in an email. If they are more active through SMS, send a link on their phone through an SMS. Getting to know your visitor and approaching them likewise will give the impression of personal attention given to each visitor.  

Conclusion

piHappiness provides a customer-centric approach which creates a meaningful and memorable experience for hotel visitors. It helps the management to provide customers with a satisfactory experience, promoting their return rate. This focus on actionable insights has led to increased productivity due to the quick identification of faulty departments. This has refined the service standards of hotels for better customer experience.

Get in contact with our experts to increase your hotel’s presence and obtain other benefits by getting feedback from your guests. Insightful reports can guide product and service development to focus your resources on what customers really want from you as a hospitality industry. We help in collecting data to identify and eliminate problems.

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